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I teach a broad range
of media and
communication classes.

Teaching and Curriculum Development

I have taught internationally at various institutions of higher learning. My broad teaching interests include the following:

 

  • Public Relations Principles
  • Public Relations Writing
  • Public Relations Capstone
  • Public Relations Planning and Management
  • Financial Fundamentals for Communication Professionals
  • Financial Intelligence for Communication Leaders
  • Fundraising and Development
  • Financial Communication and Investor Relations
  • Customer Relationship Management
  • Corporate Social Advocacy/Activism
  • Corporate Social Responsibility/Sustainability and Brand Responsibility
  • Principles of Advertising
  • Advanced Advertising Practice
  • Advertising and Culture
  • Global and Multicultural Branding
  • Media Ethics
  • Introduction to Mass Communications
  • Information for Mass Communication

CLASSES

COURSE OVERVIEW/DESCRIPTION

Drake Experience Ghana (aka Drake-X-GH) is a J-Term study abroad program to the English-speaking West African nation of Ghana. The primary rationale is to afford participating students the chance to experience how the media and communication professions are practiced in a very different sociocultural context.

This course offers students a chance to explore, experience, and learn through active participation how media and communication-related professions, specifically Public Relations, Advertising, Journalism, and Digital Media Production, are practiced in a significantly different sociocultural environment. Through various activities such as reading scholarly articles, attending guest lectures, on-site visits, journaling, and recording important daily events, students will learn to compare and contrast the functioning of media in Ghana.

There is a (i) a three-week formal pre-departure phase involving fulfilling visa requirements, learning the basics of the Akan/Twi language, and cultural immersion towards the end of the fall semester; (ii) a (J-Term) on-site phase in Ghana; and (iii) a one-week post-trip debriefing and wrap-up.

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COURSE OVERVIEW/DESCRIPTION

This course explores the role of public relations in today’s organizations. Students will develop an appreciation for and understanding of the critical thinking, research, planning, and communication skills necessary for the effective practice of public relations. Students will acquire a solid foundation in the basic theories and concepts of communication, persuasion, motivation, and learning which are integral parts in the success of public relations and in engaging people.

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COURSE OVERVIEW/DESCRIPTION

In this course, you will develop the writing and editing skills necessary to succeed in a public relations career. You will also learn to think critically about current events and how they relate to public relations practice. Some of your work will be completed on behalf of community partner(s); other work will be completed on behalf of a dream employer of your choice. Final work will be shared with the community partner(s), as well as your dream employer.

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COURSE OVERVIEW/DESCRIPTION

This course explores the role of strategic planning and issues management in public relations, helping you gain essential skills you will need to thrive as a practitioner. You will learn how to identify and assess the ways in which emerging issues may affect public relations practice, and design and defend a comprehensive public relations plan on behalf of a community partner.

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COURSE OVERVIEW/DESCRIPTION

This course explores the role of financial management in communication leadership, focusing on core skills and practical application. You will analyze and interpret financial reports and statements, examine and discuss impacts on budgeting and forecasting, and develop meaningful messages about financial metrics to help inform employees, executives and the public.

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COURSE OVERVIEW/DESCRIPTION

This one-credit course provides students with an introduction to basic business principles and terminology for non-business majors, with an emphasis on communication professionals.

Topics include fundamentals of business organizations; reading and interpreting business financial statements; investment basics; understanding economic indicators; writing a business plan; and basic applied math.

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For every student, every classroom ... Real results!

My classes focus on teaching effective communication skills designed to keeping you at the cutting edge of both the theory, but also the practice. You’ll learn theories, concepts, and some of the best (and worst) case studies to help unleash and boost your verbal and non-verbal communication, active listening, confidence, creativity, and competences. Through engaging activities and assignments and focused, you’ll hone your abilities and leave with invaluable tools and insights for personal and professional success. I focus on helping my students discover themselves and bringing out the very best them.